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Mercer - What's Working Microsite

Mercer is a leading global consulting firm known for its expertise in health, wealth, and career consulting.

Service: UI/UX Design & UI Development, Web Development

Industry: Business Consulting, HR

Tech Stack:

Profile & Challenge

Mercer aimed to promote its "What's Working"-branded research through leadership-oriented campaigns, focusing on disseminating valuable insights and information.

SOLUTION & OUTCOME

GAP designed and developed two microsites, "Inside Employee’s Minds" and "Inside Employer’s Minds," featuring videos, podcasts, report downloads, and social sharing capabilities. These microsites were integrated with an existing CMS and third-party marketing automation system, contributing to Mercer's ongoing research and thought leadership in the industry​​.

ADDITIONAL PROJECTS

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DrillingInfo

DrillingInfo

Solutions that deliver actionable insights across the upstream and downstream supply chains.

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Decision Resources Group (DRG)

Decision Resources Group (DRG)

DRG is a leading healthcare research and consulting company providing high-value healthcare industry analysis and insights.

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