Profile & Challenge
The project aimed to craft a mobile-first web experience that reflects the stature of Maker's Mark as a highly respected and recognizable spirit brand.
SOLUTION & OUTCOME
GAP developed a fully responsive website with seamless integration of social media platforms like Facebook, Twitter, Pinterest, YouTube, and Instagram, ensuring universal functionality across all devices. The new makersmark.com was designed to enhance the user experience, facilitating enjoyable content viewing and sharing on any device, including an improved user age verification process for mobile users.
June 26, 2023
The Rise of AI Tools: How They Can Streamline Your Business and Free Up Time for More Complex Tasks
by Javier Cravioto, Delivery Director at Growth Acceleration Partners Around 10,000 years ago, we humans managed to convince a plant to grow where we wanted, allowing us to invest our time in cultivating the plants we deemed suitable for food in specific locations. This transition freed us from the risks of huntingRead More
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What Some Data Consulting Experts Don’t Want You to Know
Data analytics consultants are filling the knowledge and skill gaps created by a tight labor market and the growing need for digitalization. Enterprise-level efficiency is now dependent on leveraging existing datasets to optimize operations. But companies don’t always have the internal capacity to manage still-developing and amorphous issues posed by dataRead More